The iconic brewery Bourgogne des Flandres, located in Bruges, was keen to spotlight one of its latest creations: Blonden OS. This refined beer, which recalls the aromas of ancient beers, needed to be highlighted.
As a result, the brewery in the Anthony Martin group called on Sweet Globe to advertise its short promotional video on various channels. The main goal was to boost awareness bas on Reach and Impressions KPIs. A youtube campaign was launched thanks to bumper ads and skippable video ads and on Meta the video was displayed in the feed and story. Both campaigns achied there goal.
Here are the results:
- 1,150,000 people reached
- 6,300,000 impressions
- 40,000 advertising recalls
